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Associate Professor of Communication Ph.D., University of Texas at Austin M.A., Hunter College B.F.A., Ohio University B.G.S., Ohio University |
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Contact Information: (718) 405-3721 cynthia.meyers@mountsaintvincent.edu Maryvale Building, Room 206 |
Areas of Expertise: Media studies Media industries Television production |
Courses:
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Research Interests: Media history and media industries, including television, radio, advertising, and new media. Recent Publications: "The Problems with Sponsorship in Broadcasting, 1930s-50s: Perspectives from the Advertising Industry," Historical Journal of Film, Radio and Television 31:3 (2011) “From Radio Ad Man to Radio Reformer: Senator William Benton’s Broadcasting Career, 1930-60.” Journal of Radio and Audio Media, vol. 16, no. 1 (2009): 17-29. “From Sponsorship to Spots: Advertising and the Development of Electronic Media.” In Jennifer Holt and Alisa Perren, eds., Media Industries: History, Theory, and Method (Oxford: Wiley-Blackwell, 2009): 69-80.
Recent Presentations: “Dramatizing a Bar of Soap: Admen as the Showmen of Radio,” Wisconsin Center for Film and Theater Research Conference, Madison, WI, July 2010. “The Typefaces of Radio: Translating Print Advertising Strategies into the Radio Medium,” Broadcast Educators Association, Las Vegas, April 2010.
“Sponsorship on Radio: Why Did Some Admen Object?” The Radio Conference 2009: A Transnational Forum, Toronto, Ontario, Canada, 28 July 2009. National Association of Television Programming Executives, Miami Beach, FL, 2011 Academy of Television Arts and Sciences Foundation Faculty Seminar, Burbank, California, 2008 |